Hasso-Plattner-Institut
 

NoiseToOpportunity

Generating Leads with Social Media Analysis

N2O focuses on utilization of big data and social media analysis to foster sales. We automatically analyze various social media channels in order to identify leads for certain products by learning from unstructured marketing information. Finally, sales people get posts specific for their location, their customer or other certain attributes to speed up the sales processes. This will totally change the way how sales is working nowadays.