Entrepreneurship team

If you have any questions, the entrepreneurship team will gladly assist you. Simply get in touch with us and, at your request we can also arrange a personal appointment.

Nadja Hatzijordanou

Nadja studied business administration at the FU Berlin. As member of a five-person team, she founded a high-tech company in the field of technical ceramics and has worked on the development of the company for over 3 years.

Nadja has been part of the HPI E-School team since April 2015 and is working on her doctoral project in cooperation with the Karlsruhe Institute of Technology.

She is writing her PhD thesis about Competitor Analysis in Software Startups.

She is the E-School team lead.

Nicolai Bohn

Nicolai successfully studied Management Information Systems (M.Sc.) at Paderborn University. After his graduation, he completed a trainee program with focus on business development, product management and IT-project management at comdirect Bank AG (a subsidiary of Commerzbank AG), where he also worked as an IT project manager afterwards. His next stop lead him to the Berlin-based startup Wooga, a successful developer of mobile and social games. Here he worked as an IT project manager and product manager.

Since January 2017, Nicolai is part of the HPI E-School team and focusses his research on the interface of IT and entrepreneurship. He is writing his PhD thesis about The utilization of IT innovation through Business Model Development / Innovation in Software Startups.


Bohn, N., Kundisch, D.: The Role of Technology Pivots in Software Startups: Antecedents and Consequences, in: Proceedings of the Twenty Fifth European Conference on Information Systems 2018 (ECIS), Portsmouth, UK.

Bohn, N./Kundisch, D.: Much more than “same solution using a different technology”: Antecedents and consequences of technology pivots in software startups, in: Tagungsband der Multikonferenz Wirtschaftsinformatik 2018 (MKWI), Lüneburg, Germany.

Hatzijordanou, N./ Bohn, N.: Towards a Competitor Analysis Framework for Early Stage Software Startups, G-Forum 2017, 21. Interdisziplinäre Jahreskonferenz zu Entrepreneurship, Innovation und Mittelstand, Wuppertal.

Hatzijordanou, N./ Bohn, N.: Systematic Literature Review on Competitor Analysis - Is there anything relevant for startups?, G-Forum 2017, 21. Interdisziplinäre Jahreskonferenz zu Entrepreneurship, Innovation und Mittelstand, Wuppertal.

Hatzijordanou, N./ Grzebiela, K.: A Performance Driver Model for Software Start-ups: A Literature Review and Analysis, G-Forum 2016, 20. Interdisziplinäre Jahreskonferenz zu Entrepreneurship, Innovation und Mittelstand, Leipzig.

Effenberg, M.: Syndizierungsmotive und strategische Positionierung von Venture Capital Gesellschaften. Verlag Wissenschaft und Praxis, Sternenfels 2016.

Hummel, D./Effenberg, M./Karcher. B/Richter, A.: Innovationsfinanzierung für KMU. Besonderheiten und Chancen in den östlichen Bundesländern. Universitätsverlag Potsdam, Potsdam 2013.

Hummel, D./Effenberg, M.: Aufholpotenzial nach der Krise, in: die bank 09/2011, Berlin 2011.

Getting to the HPI E-School

The HPI E-School is located on Campus III of the Hasso Plattner Institute in Rudolf-Breitscheid-Str. 189 (ground floor, rooms 1.3.09 and 1.3.10).

See campus map > HPI Campus III > Building G

Getting to Hasso Plattner Institute

Situated directly next to the Griebnitzsee metropolitan train (S-Bahn) station in Potsdam-Babelsberg, the Hasso Plattner Institute is excellently located in terms of its accessibility to public transit. With the S-Bahn, it is a short ride to both the capital Berlin and Potsdam’s city center. The Griebnitzsee station is also served by local transport bus lines.

You can find more information on travel to Hasso Plattner Institute here.