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08.10.2018

Nadja Hatzijordanou: Competitor Analysis Workshop at up2b Breakthrough

On October 6th 2018 the E-School Team Lead Nadja Hatzijordanou held a workshop on competitor analysis as a part of up2b’s Breakthrough program.  

Breakthrough is an intensive six week program, organized by InnoWerft, which aims to support entrepreneurs in the very early or pre-seed stage of their business. The goal is to develop a business idea into a validation-ready business model, with the help of mentors and experts.  

Competitor analysis is a key part of every business plan, and essential when talking to potential investors and customers. It is also a crucial starting point for developing strategies and assessing business models. However, startups tend to have several blind spots with regard to who their competition is, how they compete, and how a clear positioning can be determined in the market.

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12.06.2019

Industrial Analytics successfully completes seed financing

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18.02.2019

A Systematic Literature Review on Competitor Analysis: Status Quo and Start-up Specifics

The E-School's Nadja Hatzijordanou and Nicolai Bohn recently collaborated with Prof. Dr. Orestis Terzidis to publish a … > more

15.01.2019

2nd Failure Night @ HPI

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