For Professionals

"Design Thinking is not a magic wand
that transforms complexity into
simplicity. But it helps to approach
positive change in a systematic way."


Annie Kerguenne, Program Developer Executive Trainings

Für Professionals
For Professionals

"The first Design Thinking
program that is designed to be
implemented in every company context."


Edda Mann, SAP Design Thinking Coach

The HPI Academy offers Design Thinking for professionals

The HPI Academy, the advanced training provider of Hasso Plattner Institute, offers professionals a high-caliber education in Design Thinking. Based on your needs and those of your team and organization, the HPI Academy designs methodological training programs or focuses on the work of your specific project so that the fresh innovation ideas may be directly implemented in your company or organization.

Building on years of experience with the HPI D-School and innovation projects in practically all subject areas, the HPI Academy offers formats that are tailored to the needs of professionals.

Whether you want to explore Design Thinking as an individual and apply it in practical contexts, or if want to bring your team or whole organization into contact with the method – the experienced HPI Academy program designers create an innovation experience that best fits your needs.


Design Thinking workshop formats for beginners:

Introduction to Design Thinking

The open course in Design Thinking at HPI Academy is one of the most established Design Thinking learning formats in the world. In the workshop, participants experience the power of Design Thinking with all its core elements. 

Duration: 3 days

Design Thinking and Organizational Implementation - a workshop in cooperation with ESMT Business School Berlin

This workshop is offered jointly with renowned ESMT Berlin Business School and takes place both at the HPI Academy in Potsdam and at ESMT in Berlin. Participants will learn the basics of Design Thinking and become familiar with the most important stages of this process. At the same time, participants will develop their ability to initiate changes in their companies' management practices.

Duration: 3 days

Certificate Course in Design Thinking (Basic and Advanced Track)

Are you a professional who wants to explore Design Thinking intensively in a more academic setting? As a participant in the basic track and possibly later in the advanced track, you will learn and experience the method via  practical group work on the basis of projects realized with external project partners in business and society.

Duration: 1 semester, 2 days a week in-person (Tuesday & Friday for the basic track; Monday & Thursday for the advanced track)


Advanced workshops:

Advanced Design Thinking - an Intensive Training in the Methods

The Advanced Design Thinking workshop is for participants who already have experience with Design Thinking and now wish to increase their confidence in applying the methods. The most frequently used tools are intensively practiced in the workshop. Participants thus gain more confidence by putting the method into practice.

Duration: 3 days

Design Thinking and Agile

In this workshop, participants work on a corporate project using different agile methods such as Design Thinking, Lean Startup and Scrum. Together with agile experts, they reflect the strengths and limitations of the individual approaches.

Duration: 3 days

Design Thinking meets Change Management

This one-day workshop focuses on directed application and exploration of Design Thinking for Change Management. This workshop gives participants an opportunity to hack standard Change Management practices to include more agility and human-centeredness. The results embody the ethos of Design Thinking and encourage innovative practice in an important organizational area.

Duration: 1 day



Professional Track: Managing Complexity

The participants gain lasting confidence in applying Design Thinking to complex problems in collaboration, innovation, and strategy. A special feature: participants bring their own project to work on during the program.

Duration: three 3-day sessions in person plus quick-starter day within the 3-month program

Leading Digital Transformation and Innovation - a program of the Stanford Center for Professional Development and the Hasso Plattner Institute

The digital transformation is affecting every company. It is an opportunity and a challenge at the same time. In three blocks, the joint management program of the Stanford Center for Professional Development and the Hasso Plattner Institute provides the knowledge and skills needed to navigate the fast-paced digital evolution with success and guide and successfully implement digital innovation initiatives.

Duration: two 3-day sessions in Potsdam and one 4-day session in Stanford

Certification Program for Design Thinking Coaches

Design thinking is one of the world's most popular approaches for establishing a dynamic, user-centric, goal-oriented innovation culture in companies. The main layers of the approach requires well-trained Design Thinking coaches to guide innovation teams safely through the Design Thinking process.

Duration: 20 days over a period of 12 months

For all our executive
programs please contact:

Dr. Julia Oberhofer (Workshops)
Tel: +49-331-5509-565

Franziska Reich (Project Coaching)
Tel: +49-331 5509-553

HPI Academy
August-Bebel-Str. 88
14482 Potsdam, Germany
E-Mail to HPI Academy


Related Information

Design Thinking Background