Hasso-Plattner-Institut25 Jahre HPI
Hasso-Plattner-Institut25 Jahre HPI

Communicating Technology Successfully - Developing Communication Strategies (Sommersemester 2023)

Dozent: Nadine Lux

Allgemeine Information

  • Semesterwochenstunden: 2
  • ECTS: 3
  • Benotet: Ja
  • Einschreibefrist: 01.04.2023 - 07.05.2023
  • Prüfungszeitpunkt §9 (4) BAMA-O: 02.06.2023
  • Lehrform: Blockseminar
  • Belegungsart: Wahlpflichtmodul
  • Lehrsprache: Englisch
  • Maximale Teilnehmerzahl: 20

Studiengänge, Modulgruppen & Module

IT-Systems Engineering MA
  • Professional Skills
    • HPI-PSK-KO Kommunikation
Data Engineering MA
Digital Health MA
Cybersecurity MA
Software Systems Engineering MA


The seminar is designed for students in the five master's degree programs in Digital Engineering who want to communicate their research topics in a structured manner and present them successfully. The main focus is on comprehensible communication of specialized knowledge to different target groups in different media. The seminar is designed to enable participants to:

  • prepare complex topics from science, research and development in a way that is appropriate for the target group, pass on knowledge in a comprehensible way and communicate transfer projects successfully
  • apply a methodical toolbox with simple communication tools and
  • to coach and support each other in the conception and implementation of communication tasks in a collegial exchange

Lern- und Lehrformen

Methodologically, the seminar consists of alternating professional inputs in lecture format, practical exercises, quick writes, activating question and answer rounds, short group discussions as well as feedback rounds on own presentation prototypes. In the "Ideas Pitch", participants present content-related proposals for group work, during which communication strategies are practically developed in the course of the seminar.


  • Development and presentation of first ideas for communication strategies for technology communication (50%)
  • Written assignment (min. 4 pages, max. 12 pages), elaboration of the communication strategies for technology communication presented in the seminar (50%)



Hours: 9 to 18:30 h each

Room: H-E.51/52