In 2007, shortly before the start of a sabbatical in China, Uli Weinberg was asked to establish and direct the D-School in May 2007. The research semester in Bejing was cancelled and the cornerstone laid for the new challenge. After 25 years of innovation work in the field of film and 3-D, of this 13 years as professor at the University of Film in Babelsberg, Uli Weinberg didn’t hesitate for a minute to accept the challenge of the new task – to visualize innovation in an even greater way than before now. After a year of D-School experience he was completely convinced of the success of group-based innovation and of realizing this vision at the “safe haven” of the D-School, under whose leadership the sailing aficionado has proven himself.