Every day, millions of women stand in front of the wardrobe and face the problem of not knowing what to wear. An HPI Startup has the solution: Inspora is the world's first virtual stylist that takes the stress out of getting dressed. Just ask Inspora "what should I wear" on Facebook Messenger and she'll create outfits for any occasion that you can easily rereate at home.

What's so special?

  • Smart: Inspora’s artificial intelligence combines the expertise of hundreds of real-life fashion stylists.
  • Truly personal: Inspora gets to know you and your taste in fashion directly by chatting with you.
  • Money-saving: Inspora won’t sell you clothes. Instead, she'll show you how to create outfits with what's already in your wardrobe.
  • Reliable: You can text Inspora 24/7 and receive instant advice – it's entirely automated.

The team is particularly proud of the technology: Inspora’s unique recommendation engine translates people’s taste in fashion into individual data points in order to create outfit formulas that match the tastes, needs and lifestyle of the user, every single time.

The company was founded in August 2017 by HPI alumnus Daniel Birnstiel (CTO), Andreas Pavlenko (CFO) and Willi Ibbeken (CEO).