Audi and SAP challenged our students to smartly integrate the business world into people's cars. As we all know, handling office duty within the car is distracting and therefore both forbidden and dangerous within the car. The team therefore created an input device - a navigation pad on the lower end of the steering wheel - that allows to control the car's infotainment system without removing the hands from the wheel. In combination with a streamlined User Interface that minimizes the number of interactions necessary to perform that business travellers have to regularly perform.
The system is furthermore tightly integrated with SAP CRM solutions as it stores interactions with customers or leads in the respective company system and, thus, frees users from performing this necessary but time consuming documentation duty after their travels.
In short: More focus, more efficiency, and when you're home, you're done working.